Your Outsource Resource

By: Maria Elena Duron

“Small business” doesn’t mean “small-minded,” especially when it comes to the tasks that need to be completed to be successful and focus on those areas that provide high reward. Outsourcing is a great resource to your business. Yet, it can also be a great expense if not managed correctly.

Here are some tips to help you manage your virtual resources:

1. Secure a system to answer your phone and cell phone. Phone calls can be a huge interruption to your day. That does not mean that you should not be accessible to your clients and prospects, but it does mean that there is a need to manage that connection. Set hours and times when you’ll return the call. On the outgoing voice message, make sure you state when you return phone calls. When you leave messages, remember to state the number to reach you at and the time you’re available. Messages can be productive and helpful in managing your time to focus on those high profit areas. My favorite systems include: GotVMail and RingCentral. To leave messages, without having to speak to someone directly and consume valuable time, consider using PostCalls.com or Slydial.com

2. Hire a virtual assistant or assistants! I’ve worked with several virtual assistants, and I’ve found that one size does not fit all. In utilizing virtual resources, it’s time to “think out of the box” and break down what specific tasks do not need to be handled by you. This is the toughest part since so many small business owners are used to totally controlling the process. It is so important to separate out your tasks. Look at what are your most profitable activities and make sure they are ones that you enjoy! Whatever you don’t enjoy or whatever doesn’t directly drive the bottom-line, outsource to someone else. There are freelancers who will surf the internet for you, data enter, transcribe, screen phone calls, return calls, schedule appointments, write blog posts for you – even Twitter for you! Keep in mind – you can have a team of virtual assistants – not just one. In fact, I have fifteen on my team!

Maria Elena Duron is Chief Buzz Agent™ and an Inspiring Identity Coach with Buzz to Bucks. The agency focuses on visibility, credibility and profitability for individuals, professionals and small businesses with programs designed to Re-Invent, Rejuvenate and Re-Brand. To claim your FREE gift, a Crafting Your Own Brand Intro Toolkit, visit her site www.buzz2bucks.com .